What We Can Build

Marketing Automation

Your customers rate FranConnect's marketing automation capabilities 2.0 out of 5 — the lowest score of any feature category. One reviewer wrote that they can get better features from free software. Your Frannie AI suite has no marketing-focused agent at all. Franchisees are left cobbling together Mailchimp, Constant Contact, and social scheduling tools that don't connect to FranConnect's operational data. Local marketing execution is inconsistent, brand compliance on marketing materials is unenforceable, and franchisors have zero visibility into what's working across their network.

This capability gives every franchisee AI-generated, brand-compliant marketing campaigns tailored to their local market — from email to social to paid. It pulls from FranConnect's operational data to trigger campaigns based on business events: grand opening sequences, seasonal promotions calibrated to local demand, re-engagement campaigns for lapsed customers, and review generation tied to service completion. Franchisors get a network-wide marketing dashboard showing performance by location, channel, and campaign type. Every asset auto-enforces brand guidelines. No third-party tools required.

Local Marketing Engine — Southeast Region
Spring Grand Opening — Unit #0412 SavannahLive
8-touch sequence · Launched 3/1 · 4,200 local reach · Brand-compliant ✓
EmailFacebookInstagramGoogle Local
Review Generation — 18 Locations Post-ServiceScheduled
Auto-triggered on service completion · SMS + Email · Personalized by location
SMSEmailGoogle Reviews
Lapsed Customer Win-Back — Network-WideAI Drafting
Targeting 2,840 customers · 90+ days inactive · Offer calibrated by LTV
EmailDirect Mail
AI-Generated Content Preview — Unit #0412 Savannah
🎉 Savannah, we're open! Your neighborhood just got a new [Brand] — and we're celebrating with 20% off your first visit. Family-owned and locally operated at 412 Abercorn St. Book now →
Brand guidelines: ✓ PassedTone: Warm, local3 variants generated
Email open rate (network avg)34.2%
Social engagement rate4.8%
New reviews generated187
Attributed revenue from AI-generated campaigns+$92K / mo
247
Locations Active
100%
Brand Compliant
0
3rd-Party Tools Needed